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The key is to always respond adequately to the latest changes in consumer behaviour,” Sticlea argues.Download Microsoft's latest browser for a fast, secure, and modern web experience.

One important objective for us was finding the best solutions to maintain continuity in supply and deliver the goods and products our consumers enjoy. “In 2022, we faced similar challenges to what the industry encountered around the globe. “That is why we continue to rely on two important pillars in our business-agility and adaptability-in order to be prepared for any situation, to regroup and deliver the products that Romanians like so much in a timely manner.” The company intends to maintain the steady growth of its business, to become the number one choice for consumers as a result of the trust they have in the Nestlé brand, to continue to develop and strengthen its team around the Nestlé values and principles, and to provide refresher courses internally, in order for its teams to be even stronger and more united.

She adds that the experience of the last two years has proven that everything can change at any given time.

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